Marketplace · Netherlands
Marketing & creative agency businesses in Zwolle typically transact at 3.7x–5.5x EV/EBITDA, with a sector median of 4.5x in the Netherlands. Fast-growing Overijssel hub for healthcare, logistics and regional B2B.
Zwolle (population ~130,000, Overijssel) anchors marketing & creative agency transactions at a 4.5x EV/EBITDA median, with most defensible deals landing between 3.7x (conservative) and 5.5x (strong recurring revenue). Fast-growing Overijssel hub for healthcare, logistics and regional B2B. SME deal flow is resilient across cycles, with family succession and consolidation interest in health and distribution sectors.
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Browse all listingsFor a marketing & creative agency SME in Zwolle with normalised EBITDA above €200k, expect the headline price to anchor on a 4.5x EV/EBITDA multiple, with a working-capital peg, 5–15% escrow, and (in 35–45% of deals) an earn-out tied to year-one EBITDA or customer retention. Cross-border buyer interest from Belgian acquirers is consistently elevated.
Fast-growing Overijssel hub for healthcare, logistics and regional B2B. SME deal flow is resilient across cycles, with family succession and consolidation interest in health and distribution sectors. For marketing & creative agency specifically, Zwolle's buyer pool typically includes regional family businesses, Benelux-wide strategic acquirers, and (for deals above ~€2m EV) PE-backed roll-up platforms.